Job Description
Job Description
Senior Designers are responsible for leading the concept, design and assisting in the strategy and production of a diverse mix of creative outputs including brand identity, sub-brand logo solutions, promotional / sales materials (print & digital), web content, social media and digital marketing campaign tactics. The Senior Designer will have a concrete understanding of how brands operate and effectively communicate with their audience in a modern landscape across diverse media formats.
They will have the ability to execute expertly in an environment that requires flexibility and a diverse skillset to tackle client solutions that take many forms, with an emphasis on setting a standard for creative innovation and excellence of execution. The Senior Designer acts as a design leader and works collaboratively with the Strategy and Client t team to ensure that creative solutions result in progressive, sophisticated and appropriate design experiences.
Responsibilities
- Successfully lead and execute design engagements at a high conceptual and executional level across a variety of client scales and media types with minimal guidance
- Work with Creative Director to proactively resource and plan for project success
- Rapidly create a wide breadth of rough creative concepts early in the process & adapt concepts and designs as needed without sacrificing creative integrity
- Understand the role of copy and how to effectively create pieces of communication that merge messaging and design to a sum greater than its parts.
- Experience in and confident desire to effectively collaborate with a writer to conceptualize fully formed pieces of creative communication
- Clearly articulate and constructively defend creative rationale during design critiques and presentations
- Active involvement/clear communication of thoughts/ideas in client presentations
- Work to establish mutual trust and respect with clients
- Ground creative decisions and build rationale in line with strategic directions established by the Strategy and Client Leadership teams
- Collaborate with Creative Director and Strategy team during the design process and communicate clearly with cross-discipline teammates throughout project life cycle
- Manage team expectations in a timely fashion when status of deliverables or timing changes
- Ability to direct vendors/partners, including photography, illustration, web development, 3D artists, construction, fabrication, etc.
- Utilize internal processes effectively: time management, file naming conventions, server structure and organization, timesheets, etc.
- Help lead and mentor design team and co-op program with various Universities/programs, including candidate interview/final selection processes (w/HR)
- Remain up-to-date on latest design trends, software, processes
- Understand the appropriate role and application of AI platforms in concept development and utilize these platforms within established compliance guidelines
Qualifications
- Bachelor's degree or equivalent experience in Design 5+ years of relevant professional design experience, preferably in an agency, studio, product team, in-house, or other fast-paced creative environment
- Excellent leadership and communication skills
- A strong portfolio showcasing a range of work across branding, digital, print, social and campaign art direction/design
- Advanced proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign); effective knowledge of Figma and/or Adobe XD, experience using common AI platforms (Midjourney, Dall-E, ChatGPT) in appropriate capacities for rapid concept development and refinement
- Strong understanding of typography, layout, color theory, brand systems, responsive design, web standards and social media design best practices.
- Experience with preparing files for both print and digital production
- Familiarity with motion graphics, video editing tools (e.g., After Effects, Premiere Pro), 3D design, Webflow and Wordpress development is a bonus
- Proven ability to lead projects, manage timelines, and deliver high-quality work independently or as part of a team
- Excellent communication and presentation skills—able to clearly articulate creative concepts to both internal teams and stakeholders
- Ability to give and receive constructive feedback and mentor junior designers
- Detail-oriented with strong organizational and problem-solving abilities
- Strong work ethic, leadership, collaboration, problem solving and decision making skills.
- Excellent planning, time management, and follow-through skills.
- Willingness to understand our clients, their industries, our competition and our markets.
- Commitment to quality, accuracy, and consistency to partner and brand standards.
- Ability to work a hybrid role in Cincinnati and Eastern time zone hours.
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